Horticulture: From Root to Leaf

UpShoot is a boutique horticulture marketing firm. We are passionate about plants—growing and locating new ones. Experiencing that undeniable thrill of first discovery—whether it’s our plant find or yours! We love learning about plants and sharing our knowledge to the media and consumers.

From breeders and plantsmen to growers and gardeners—UpShoot helps all ornamental horticulture enthusiasts live out their passion for plants. We nurture growers new plants into successful products. We share valuable information through our national writing and speaking engagements.

Through UpShoot, the world is a little more alive and a lot greener. Contact UpShoot today for details.



Coming Winter 2015 from St. Lynn’s Press

Garden-pedia: An A – Z Guide to Gardening Terms

Maria Zampini has teamed up with Pamela Bennett of the Ohio State University to co-author the only book you will ever need to understand garden speak!
Learn more about the book and pre-order your copy today!


Dog(wood) Days of Summer

It might be hot outside, but you can add a splash of shrub color to your garden summer or winter with Crème de Mint’s variegated foliage and bright stems; or feed the birds and the bees while creating a shady spot with Big Chocolate Chip (a nativar) or Samaritan dogwood trees.

Creme de Mint

Big Chocolate Chip


Créme de Mint™ Siberian Dogwood 
Cornus alba ‘Crmizam’

Big Chocolate Chip™ Pagoda Dogwood
Cornus alternifolia ‘Bichozam’

Samaritan® Chinese Dogwood
Cornus kousa chinensis ‘Samzam

HGTV HOME Plant Collection Partner

UpShoot, LLC is a sourcing partner for the HGTV HOME Plant Collection.
We are constantly seeking plants that intersect at smart & stylish.  If you have a new plant you feel meets this criteria contact us today!

Learn more about the HGTV HOME Plant Collection on www.hgtvhomeplants.com.
To become a grower or retailer of the HGTV HOME Plant Collection, visit www.agricolamanagement.com.
NEW! Virtual Catalogs

2014-2015 New Plant Introduction Flyer

New Plant Introductions

LCN Selections Catalog

LCN Selections
New Plant

- View on phone, tablet or computer

- Large photos link to cultural details

- Small photos link to photo albums

- Testimonials link to company website

The CoHort Zone Blog
Nursery Management Cover 8 2014 Profitable partnerships
August 19, 2014

FEATURES – COVER FEATURE Van Essen recognizes that collaborations through creative marketing bolster sales for the entire industry. by Maria Zampini for Nursery Management  | August 14, 2014 When times are tough, marketing is typically one of…[MORE]

Coming Events

August 19-21, 2014
Chicago, IL
Independent Garden Center Show

August 21 – 23, 2014
Portland, OR
OAN Farwest Tradeshow

October 2 – 3, 2014
New Music City Center, Nashville, TN
Tennessee Green Industry Expo

Maria Zampini speaking

Maria is a sought after speaker sharing her plant knowledge as well as retail, marketing and plant breeding expertise. To see where Maria has spoken in the past as well as a list of talk titles, visit the Recent Speaking Engagements page or her speaker biography and resume.  Check back often for announcements about Maria’s upcoming speaking engagements.

If you’re interested in having Maria speak to your group, contact her today at maria@upshoothort.com.

Photo courtesy of Louise Hartwig of Two Girls with a Purpose.

Contact UpShoot
Jim and Maria Zampini For contact information
including phone, fax,
emails and mailing
address, visit our
Contact Us page