Horticulture: From Root to Leaf

UpShoot is a boutique horticulture marketing firm. We are passionate about plants—growing and locating new ones. Experiencing that undeniable thrill of first discovery—whether it’s our plant find or yours! We love learning about plants and sharing our knowledge to the media and consumers.

From breeders and plantsmen to growers and gardeners—UpShoot helps all ornamental horticulture enthusiasts live out their passion for plants. We nurture growers new plants into successful products. We share valuable information through our national writing and speaking engagements.

Through UpShoot, the world is a little more alive and a lot greener. Contact UpShoot today for details.

gardenpediabookcoverredux (1)Available Now! from St. Lynn’s Press

Garden-pedia: An A – Z Guide to Gardening Terms

Maria Zampini has teamed up with Pamela Bennett of The Ohio State University to co-author the only book you will ever need to understand garden speak! Learn more about the book and order your copy today!


UpShoot Featured Plants and Products

UpShoot is a boutique horticultural marketing firm specializing in sales, marketing and licensing of new plant introductions and promotion of gardening-related products.  Let us introduce you to two:

Virginian™ Arborvitae
Thuja plicata x standishii ‘Virginian’ PPAF
Virginian™ Arborvitae foliage
Armitage’s Greatest Perennials and Annuals App
Allan Armitage's Greatest Annuals and Perennials Garden App
UpShoot LLCFacebook FacebookArmitage’s Greatest
Twitter@upshoothort Twitter@ArmitageAllan
Hashtags: #evergreen, #heathumiditytolerant, #newplant, #UpShoot Hashtags: #perDrA, #technology, #hortreference


HGTV HOME Plant Collection Partner

UpShoot, LLC is a sourcing partner for the HGTV HOME Plant Collection.
We are constantly seeking plants that intersect at smart & stylish.  If you have a new plant you feel meets this criteria contact us today!

Learn more about the HGTV HOME Plant Collection on www.hgtvhomeplants.com.
To become a grower or retailer of the HGTV HOME Plant Collection, visit www.agricolamanagement.comFollow Maria and other contributors as they share great gardening insights, including easy to follow and inspiring garden advice on the HGTV HPC Know How! Blog.
NEW! Virtual Catalogs

2014-2015 New Plant Introduction Flyer

New Plant Introductions

LCN Selections Catalog

LCN Selections
New Plant

- View on phone, tablet or computer

- Large photos link to cultural details

- Small photos link to photo albums

- Testimonials link to company website

The CoHort Zone Blog
NM1215-Cover Tip Jar: My Two Cents
January 25, 2016

By working on these goals together, we have a better chance for a brighter future. Maria Zampini for Nursery Management It is hard to fathom that another year has come and gone. And, yes, it…[MORE]

Coming Events

Maria Zampini speakingMaria is a sought after speaker sharing her plant knowledge as well as retail, marketing and plant breeding expertise. 

If you’re interested in having Maria speak to your group, email: maria@upshoothort.com.

Photo courtesy of Louise Hartwig of Two Girls with a Purpose.

January 30, 2016
In the Garden with Ron Wilson: Radio Appearance

Chicago Flower & Garden ShowMarch 12-20, 2016

Chicago Flower & Garden Show
Navy Pier, Chicago, IL

April 9-14, 2016
2016 Spring Trials
Atlanta, GA

Contact UpShoot
Jim and Maria Zampini For contact information
including phone, fax,
emails and mailing
address, visit our
Contact Us page