UpShoot is always looking for ways to add value to the horticultural community. We provide more than just plant marketing services:

  • Content Development
  • Media Relations
  • Plant Branding
  • Product Branding
  • PR Campaigns
  • Product Launches
  • Social Media Marketing

We believe in ‘grass roots’ marketing. We’re not an ad agency from New York City on 5th Avenue.
We’re not afraid to put our boots on and get muddy in the nursery marketing and social media worlds.

 Book Promotion



Garden Renovation Bobbie Schwartz
Bobbie’s Green Thumb
Garden Renovation: Transform Your Yard into the Garden of Your Dreams
Timber Press – Coming November 2017 (pre-order)
It's Just Not About the Hat Allan Armitage
Professor Emeritus of
University of Georgia
It’s Not Just About the Hat:
The Unlikely Journey of a Plantsman
Self-Published Title 
Designing Gardens with Flora of the American East Carolyn Summers
Flying Trillium Gardens and Preserves
Designing Gardens with Flora of the North American East
Rutgers University Press
The Nonstop Garden book Stephanie Cohen
The Perennial DivaJennifer Benner
The Nonstop Garden:
A Step-by-Step Guide to Smart Plant Choices and Four-Season Designs

Timber Press

Mobile App Promotion



Allan Armitage's Greatest Annuals and Perennials Garden App Dr. Allan Armitage
App Developer
Greatest Perennials and Annuals App
Available on both iTunes and Android Platforms

Product Marketing


Product Name

 Authentic Haven Brand Natural Brew Annie Haven
Authentic Haven Brand
Authentic Haven Brand Compost Teas
 Chick Charms Chick Charms® Chick Charms® Hens & Chicks
  Concept Plants EverColor Carex Series
Jewel of Desert Delosperma
  Floral Elixir Co. Handcrafted Floral Drink Mixers
 GrowScripts GrowScripts Plant Care Products for Fruiting Plants
  J Berry Nursery Black Diamond® Crepe Myrtle
Déjà Bloom® Azalea
Hollywood Hibiscus
Mobilegro logo Angela DiMaggio
Vertical Gardening and Urban Portable Garden Carts
The Ring Weeder Logo Vinnie Suozzi
Angel Tool Company
The Ring Weeder
Garden Weeding Tool
SunSparkler Sedums SunSparkler® Sedums SunSparkler® Sedums

Website Development


Website Name

Flying Trillium  Carolyn Summers
Flying Trillium Gardens and Preserves